Our Valuable Team Members

L.J Kuzmovich
L.J KuzmovichSurf Instructor & Founder, Pure Life Surf School
L.J grew up and lives in Daytona Beach, FL. He has been surfing and traveling the world for a majority of his life. He graduated the University of Central Florida majoring in Business Administration. L.J started Pure Life Surf School after being inspired by the “Pura Vida” positive and healthy lifestyle of Costa Rica. L.J wanted to combine “Pura Vida” which translates to Pure Life and the passion of teaching people how to surf to make Pure Life Surf school.
Bernie Boehm
Bernie BoehmSurf Instructor , Manager
Bernie grew up and lives in Daytona Beach, FL. He is a Professional Surfing Instructor and hold 2 Guinness World records!. Bernie was featured on 2 seasons of Guinness’s reality TV series, “Officially Amazing” and has surfed in a number of pro/am surfing events. His optimistic enthusiastic personality defines Pure Life Surf School. He truly is an awesome surfing instructor.
Maria Kuzmovich
Maria KuzmovichSurf Instructor , Professional Surfer
Maria grew up in Daytona Beach, FL. She now lives in Isabela, Puerto Rico. Maria is pursuing a professional surfing and modeling career. She is an acclaimed artist as well. Her art has been featured in a dozen of magazines. Maria is an incredible and dedicated athlete, always striving for excellence. She is an outstanding surfing instructor and a great role model.
Josie Graves
Josie GravesSurf Instructor , Professional Surfer
Josie is from Puerto Rico and is a Professional Surfer. Josie graduated from University of Puerto Rico majoring in Business Marketing. Josie has traveled the world competing against the world’s top and most elite surfers. Josie owns Ocean Avenue Guest House in Isabela, Puerto Rico. He is an extremely dedicated athlete, big wave charger and an incredible surfing instructor.
Mckenna Korzeniewski
Mckenna Korzeniewski Surf Instructor
Mckenna Korzeniewski​​ – is a world traveler and yoga goddess. She is currently attending the University of North Florida, majoring in Environmental Science and Religious Studies. Mckenna was also once a Pure Life surf camper turned incredible surf instructor. She is from Green Bay, Wisconsin and is an absolutely brilliant and beautiful person inside and out. She defines what Pure Life is all about and we are so blessed to have her.

About Our Instructors

Our Surfing Instructors go through a comprehensive surfing instructor training program. No other Surf School in our area has such a program. Not only are our instructors some of the best athletes in our area, they are the best surfing instructors as well. Our instructors are also incredible athletes with years of experience.  They have the knowledge to breakdown technical maneuvers that many surf instructors can not or will never achieve. They demonstrate and teach students how to perform those maneuvers or apply specific strategy when surfing competitively.
The first and most important phase of their training is being certified in CPR and learning valuable life saving skills. Our instructors are constantly training and conditioning themselves. They are dedicated watermen and women who love and take their jobs very seriously.
The second phase of their training they learn the fundamental break down for beginner surfers and have hands on experience through our training program. After hours of surf instructor training they are prepared to properly teach, coach and instruct people how to surf.
The third phase of their training is how to properly coach and mentor kids in our summer surf camp. Working with kids is a great gift that comes with great responsibility. Kids are sponges that soak everything in. All of our instructors are awesome role models and are great people. They are trained on a basis that emphasizes positive reinforcement and group collaboration. They challenge their kids to challenge themselves by having the time of their lives surfing.